Jun 24, 2022  
2022 - 2023 College Catalog 
    
2022 - 2023 College Catalog
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COM* 107 - Mass Communication and Advertising


3 credits
Examines the social and economic aspects of advertising and consumer psychology, including the role of mass communication and advertising in marketing strategies. Presents legal restrictions, advertising practices, and issues and emphasizes the organization of the advertising industry today.



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