Jun 29, 2022  
2022 - 2023 College Catalog 
    
2022 - 2023 College Catalog
Add to Portfolio (opens a new window)

BMK* 201 - Principles of Marketing


3 credits
Presents the fundamentals of marketing and marketing theory. Emphasis will be on theories relevant to marketing and the business environment, marketing and the social environment, product strategies, distribution, promotion, and pricing.



Add to Portfolio (opens a new window)